NuParadigm Products is a marketing and sales company focused on commercial strategies and sales representation for manufacturers and distributors of specialty, new-to-market, and paradigm-changing medical & health products.

Launched in 2018, NuParadigm was formed in strategic partnership with MDR—the healthcare industry’s leading business development company & C-suite network.

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NuParadigm is…

Dedicated to finding the newest medical products and taking them to the next level with our national network of sales reps and marketing organizations. We are committed to providing the highest level of service quality with every partner while maintaining cost efficiency.

NuParadigm’s objectives:

  • Provide access to the latest in medical innovation

  • Increase provider $ margins

  • Improve patient outcomes and experiences

  • Help product innovators jumpstart marketing & sales

Why NuParadigm?

Presence in all 50 states

Diverse industry and leadership backgrounds

Diverse industry and leadership backgrounds

Access sales, marketing and financial resources

Access sales, marketing and financial resources

“Patient-focused integrated care models connecting the high-touch conduits of pharmacy, primary care, and in-home monitoring are driving healthcare delivery to be more accessible, custom and consumer-centric. As US healthcare moves away from a fee-for-service business into quality and value-driven models, the products we use to treat and prevent disease must evolve and meet the needs of rapidly changing healthcare environments and reimbursement standards.”

Matt Johnson — Chief Executive Officer, NuParadigm Products